Pepsi Feeling The Heat Over Palm Oil.


Serbian Animals Voice (SAV)

pepsi-palm-oil

Mark,

It’s been an amazing few months for our palm oil campaign. Together, we made sure that PepsiCo can’t ignore us — and it’s all thanks to members like you.

Let’s look back to see what we did…

August was a big month.

 

In the lead up to the re-release of Crystal Pepsi (a clear cola sold first in the 90’s) we launched our petition against PepsiCo. Over 135,000 of you signed on!

When Crystal Pepsi hit the shelves in the United States, we crashed the big day with a spoof video of the famous 90’s Pepsi commercial featuring Cindy Crawford. Over 1.4 million people all over the world saw the video because you all watched, liked, and shared the video.

And following that, thousands of you tweeted PepsiCo’s CEO, Indra Nooyi, helping ramp up the pressure on her.

In response to your sustained pressure, last month PepsiCo…

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